NORTH SAILS, GERALD LOFT, FIRENZE

NORTH SAILS winter 2016

Project team: wea

Address_1: Gerard Loft Via dè Pecori, 36-red, 50123 Florence

Usage_1: Installation/Event facing the road and shop windows

Projection area_2: 130 sqm Floor area_2: 20 sqm

Our design intention: Use of light as a direct link between the product of today and tomorrow, the reading of a theatrical space with a solid foundation of innovation and aesthetics gives the visitor through different senses the onest way in which the brand is inspired.